Rick RayJan 312 minLIBERATING PEOPLE POWERIt’s all about motivating your People! A lot of news these days about “quiet quitting” across the globe. Who? What? Why? The title of a recent article in The Economist suggests...
Rick RayMar 24, 20231 minTHE STRATEGIC BRAND STORY™AI vs AR vs VR vs the Strategic Brand Story™…Artificial Intelligence (AI)? Augmented Reality (AR)? Virtual Reality (VR)? Certainly more than mere buzz words in today’s marketing and...
Rick RayMar 1, 20232 minBRANDSTORYMore on Organizational Culture and, of course, PEOPLE…No… not all companies are alike. No complex organization is like any other. In fact, every enterprise – public or private, large or small...
Rick RayJan 30, 20232 minLIBERATING PEOPLE POWERRephrasing Organizational CultureIn The Economist’s latest annual special year-end issue (“The World Ahead - 2023”), the CEO of an important multinational organization –...
-Nov 24, 20222 minTHE STRATEGIC BRAND STORY™Our Own StoryI work for a brand strategy consultancy that liberates people-power! People do not want to live-to-work anymore: now they expect work to...
Rick RaySep 12, 20221 minBRANDSTORYPeople, not RobotsThere are stories, and then there are stories. In fact, the mere word, “storytelling,” in recent years seems to have become little more...